Weatherford Democrat

Business

April 14, 2013

Gamer(z) on

By BRIAN SMITH'

It’s a one of a kind facility ... and Weatherford is the first in the Metroplex to have it.

GamerTagz, located at 180 E. Interstate 20 (behind Whataburger and On the Border) opened April 13 as a place for gamers to experience games they were meant to be played. Owners Matt Jones and Jim Kelly came up with the idea for a high tech facility in June 2012. The location along Weatherford’s “Restaurant Row” was chosen for a reason.

“We’ve looked at it as parents can go to the restaurants, have some drinks and dinner, drop their kids off here and everyone can have a great evening, particularly on those eating out nights Thursday, Friday and Saturday nights,” Jones said.

Jones said a common misconception is gaming is a young person’s thing.

“The average age of gamers is actually 32 and he or she spends an average of two to three hours a day gaming,” Jones said. “We want to be known as more than just a gaming center or arcade, however.”

While the facility does offer 40 stations equipped with 47-inch flat screen televisions, all with custom made, ergonomically designed, built in Texas leather chairs and  an audio dome that allows you to hear the music from your game and yet not disturb others directly next to you.  The audio zone allows you to hear things programmers put into games that you won’t hear on your average set such as raindrops and crickets, Jones said. More than 150 titles and 600 copies of games are available on either Wii or Kinect.

“It’s not just a 27-inch screen at your home with a headset,” Kelly said. “We’ve gone all out to ensure our customers have the best experience they can have. You’re not going to have an entire audio system, you won’t have a leather chair, no 47-inch flat screen. There’s no way to even come close to the quality of play you’ll get here at home.”

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