Weatherford Democrat

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September 29, 2013

Mary Kay's Best

WHS grad Anita Garrett-Roe talks about becoming cosmetic company’s top seller worldwide

(Continued)

“When I achieved that, I set a goal to raise money to go clothes shopping.

“[Mary Kay] is a business that you can do on the side to make extra money, but it also gives you the opportunity to put more into it and get more out of it.”

Garrett-Roe took to sales quickly, becoming a top seller and rising to top positions, including a promotion to the highest positions at the youngest age in the history of the company.

“It’s all about customer service, and that’s what I taught my people that I brought in,” she said. “When I look back at what I did, it’s easy — put the customer first and treat them by the Golden

Rule. Give them more than they thought they would get.

“Sometimes it’s not about giving extra things but giving extra time.”

Garrett-Roe said the relationship between consultant and client is extremely important, and can often lead to more serious opportunities than just a sale.

“We have some programs that support battered women or children, and there are cases where the abuser will let a woman talk to her Mary Kay consultant,” she said. “If there is something serious, we have a 1-800 number that we can give them, so that’s pretty huge.”

Trust is the biggest key to a successful business relationship, as well as taking an interest in a customer as more than just that, Garrett-Roe said.

“Amazingly, some of the most successful consultants in the country are from small towns,” she said. “You would think that there would be more from larger cities because there are more people, but women in smaller towns can build good business relationships by showing excellent customer service and reliability.”

Through her success, Garrett-Roe has also earned prizes, including the traditional pink Cadillac, as well as trips world wide.

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